Anne Véronique Baylac

Chief Digital Officer - Sephora

Passionate about Digital, but especially regarding the retail transformations it impulses, Anne Véronique has been working for more than 20 years in Marketing and Ecommerce. She was Ellos Ecommerce Director - the first fashion site and home in Nordic countries (Sweden, Norway, Denmark, Finland), then Ecommerce Director for La Redoute.
Then she joined the Ecommerce division of Auchan (Drive, Direct and where she is Marketing Director and then MD of
In 2016, she joined Sephora as Europe and Middle East Chief Digital Officer. She is in charge of Ecommerce Development, Digital Transformation and CRM.



19/21 march 2019
Monaco grimaldi forum